Public Relations Writing Portfolio

My client this semester was The Green Room- a student produced, mockumentary style web series produced by students at Samford University.

Client Biography

This is a short biography of the client I chose to work with throughout the semester. I interviewed the creator of the show and wrote a short biography.

SWOT Analysis

An in depth look at The Green Room’s strengths, weaknesses, opportunities, and threats.

Media Analysis

This was an audit of my client’s current social media presence.

Competitor Analysis

A brief analysis of The Green Room’s competition.

Google Trend Analysis

This assignment used Google analytics to determine opportunities specific to your client based on location, demographic, name, etc.

Informational News Release

This is a news release I created for my client to send to local news sources to introduce The Green Room and explain who they are and what they do. The goal was to find the news value associated with my client in order to increase the appeal to reporters. The ultimate goal, of course, is to have your news release turned into a story published by the local paper or news outlet.

Event News Release

This news release was written for an event The Green Room was going to host to invite the community to come visit the set and person and meet the cast members. I thought this would be a good way to get the community more involved and to generate awareness of the show.

Infographics

 

I created two infographics for my client, one general and one for the open house that I wrote a news release for. I used traditional colors from the logo for the general infographic because I wanted it to consistent with The Green Room’s brand image. I used more bright, fun colors and fonts for the event infographic to draw attention and make it stand out.

Event Infographic

Feature Pitch E-mail

Media Advisory

The Green Room Photos

The Green Room Video 

Google Maps Presence

 

 

 

 

 

 

 

 

 

Slide Deck

Portfolio

Direct Mailers

Social Media Graphics

Infographics

Logo

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